Privacy Policy — Last updated October 12, 2026

RevPace is a Shopify app that gives merchants a real-time view of their store's revenue pace, inventory reorder timing, and (optionally) connected ad and email performance. This policy explains exactly what data RevPace accesses, what it stores, and how to have it deleted.

What RevPace accesses

When you install RevPace, Shopify asks you to approve access to specific data in your store. RevPace requests only what it needs to calculate the numbers shown on your dashboard:

RevPace never requests access to process payments or modify your products.

What RevPace stores

RevPace stores the minimum needed to keep your dashboard connected between visits and remember your preferences:

All of the above is encrypted at rest. Nothing in this list is ever shared with other merchants or used for any purpose beyond running your own dashboard.

RevPace does not store customer-level personal data. Order and product data used to calculate your dashboard metrics (revenue totals, top sellers, stock levels) is fetched fresh on a schedule and held only in server memory — it is refreshed roughly hourly and is never written to a database. No customer names, emails, addresses, or order-level details are persisted anywhere. (Shopify's order API does return full order records, including customer sub-fields, in each response — those pass through our server's memory in transit but are never read, logged, or stored.)

Optional third-party connections

If you choose to connect Meta Ads, RevPace displays ad spend and ROAS built from aggregate campaign statistics — not customer-level data. On the Pro plan, RevPace can also act on your ads: pausing/resuming campaigns, adjusting daily budgets, and creating campaigns or audiences at your direction. A background monitor can automatically raise a campaign's budget when it's outperforming your ROAS target; pausing an underperforming campaign always requires your explicit confirmation first.

If you choose to connect Klaviyo, RevPace displays email revenue and flow performance from aggregate statistics. On the Pro plan, RevPace can also send email campaigns from your connected Klaviyo account at your direction.

If you choose to connect Postscript, RevPace displays your SMS subscriber count and opt-in rate from aggregate statistics. Postscript's API does not expose individual subscriber records or message-level revenue data to us.

If you turn on SMS or Slack alerts, your phone number or Slack webhook URL is used only to deliver the alerts you've configured (e.g. low stock, goal reached) via Twilio and/or Slack, respectively.

If you use the site-speed scoring feature, your storefront's public URL is sent to Google's PageSpeed Insights API to generate a performance score. No other data is shared with Google.

Data retention & deletion

Your store connection is kept only while the app is installed. If you uninstall RevPace:

You can request a copy of, or deletion of, any data RevPace holds about your store at any time by contacting us below — though as noted above, there is no customer-level data to request in the first place.

Security

All requests between Shopify and RevPace are verified using HMAC signatures to confirm they genuinely came from Shopify. Your access token and any integration credentials you provide are encrypted at rest, transmitted only over HTTPS, and are never written to logs, URLs, or client-side code.

Changes to this policy

If this policy changes in a way that affects what data is collected or how it's used, we'll update the date at the top of this page.

Contact

Questions about this policy or your data — reach out at support@revpace.ai.